Elaine O’Reilly

Elaine O’Reilly

Business Development Manager
Work experience
  • Business Development ManagerL'Oreal - SkinCeuticals
    April 2015 - July 2020

    • Responsible for B2B sale of SkinCeuticals Cosmeceuticals into private sector accounts throughout Ireland, N. Ireland. (Accounts included corporate chains, independent medical practitioners; dentists, GPs, Plastic Surgeons, Nurses, corporate spas, independent clinics and salons)
    • Commercial Support for existing business: Portfolio development, treatment development, in-house management, system management, online awareness and development, Product Sales, Merchandising, Space Negotiation, cross selling.
    • Training Academy: Project to open and build training academy for the island of Ireland. Built comprehensive training program within company including building a portfolio of presentation decks, presenting new challenges to management, budget management and gaining support for advancement of the projects. Covid training strategy for online training institute.
    • New business development: targeting prospective businesses, contract negotiations.
    • Event Coordinator: In-house events for existing businesses and larger events for premium customers, conference attendance and coordination in Ireland (IAPS, IAD, DANAI, Future of Beauty). Budget Management, time management and multi-team management
    • Complaint Handling, conflict management and Customer Management
    • Introduction of key marketing strategies to increase sales; Skin September, Black Friday Offering, Training Offering.
    • Grew Territory from £125k in 2015 to £975k in 2019 working towards KPIs and tight timelines: SvT 2019: Q1 – 122% , Q2 – 151%, Q3 – 104%, Q4 – 118%

  • Product SpecialistAllergan Pharmaceuticals
    Sept 2011 - December 2014

    • Responsible for supply of (Ona)Botulinum toxin A and the JUVÉDERM® family of products into private sector aesthetic accounts in the South of England inc. Bucks, Berks, Sussex, Surrey, Hampshire, and Hove.
    • 2014 SvT Q2(Btx 110%:DF 120%) Q3 (Btx 109%: DF 120%)
    • Account maintenance and growth as well as scouting for new business. (60:40)
    • Complaint handling and account planning. CRM Inside Sales Specialist Sept 2011 to Dec 2014: Allergan Pharmaceuticals, Facial Aesthetics Division
    • Private Sector Inside Sales; Republic of Ireland and South of the UK
    • Trained in the sale of pharmaceutical product (Ona)Botulinum Toxin type A and JUVÉDERM range of Dermal Filler
    • SvT 2014 Q1(DF 112%) Q2(DF 130%) Q3(DF 125%) Q4(DF 130%),
    • Product knowledge to aide injectors in use and marketing to customers
    • Commercial propositions to independent accounts/Return of Investment to drive sales
    • Effective solutions in handling complaints and dealing with more prestigious accounts
    • By acting as a 1 to 1 contact between the company and its existing and potential market

Education
  • BSc (Hons) in Biomedical ScienceNUI Maynooth
    2006 - 2010

    Biomedical Sc. (Honors) Biology: First Division – Second Class Honor
    Year 1: Biological Sciences, Mathematics, Sociology
    Year 2: Biology, Biological Sciences, Mathematics
    Year 3: Biology and Biological Sciences (e.g.; Biochem, Microbial Technology, Advanced Immunology, Microbiology, Molecular Biology, Plant G&D, Mechanisms of Human diseases)
    Year 4: Biomedical Science (e.g.; Tumor Biology, Bioethics & Biotech, Nematode Molecular Genetics, Applied Immunology),

  • ABPI IQ Level 3 Diploma in Promotion of Prescription MedicinesThe Association of the British Pharmaceutical Industry
    April 2014

    Ethical Promotion of Prescription Medicines

  • ITEC Facialist CourseThe Institute of Beauty
    2017
  • ITEC Laser and Skin Course and Chemical Peel CourseThe Institute of Beauty
    2019
  • Professional Diploma In Digital MarketingShaw Academy
    Nov 2020
  • Professional Diploma in Project ManagementShaw Academy
    Nov 2020
Honors & awards
  • Business Development Manager of the Year
    2017

    L’Oreal, Active Cosmetics Division, Brand: SkinCeuticals

  • Entrepeneur of the Year
    2019

    L’Oreal, Active Cosmetics Division, Brand: SkinCeuticals

Skills
  • B2B Sales
    %